In short, we can define retailing is sales goods or services using different types channels. E-Commerce is falling under internet/electronic commerce which is one of the channel in multi-channel approaches. Business to customer (B2C) and business to business (B2B) are part of electronic retailing if carried out over internet. Due to advancement of technology, precise and appropriate customer engagement strategy is very important for retailer’s business growth if e-commerce is their prime channel. Even though they have adopted multi or multiple channel approach (e.g web, email and social media), but still facing the challenges on delivering a seamless/consistent notifications to their customers.
Can be contacted for real time POC developement and handson technical training. Also to develop/support any Hadoop related project. Email:- [email protected] Gautam is a consultant as well as Educator. Prior to that, he worked as Sr. Technical Architect in multiple technologies and business domain. Currently, he is specializing in Big Data processing and analysis, Data lake creation, architecture etc. using HDFS. Besides, involved in HDFS maintenance and loading of multiple types of data from different sources, Design and development of real time use case development on client/customer demands to demonstrate how data can be leveraged for business transformation, profitability etc. He is passionate about sharing knowledge through blogs, seminars, presentations etc. on various Big Data related technologies, methodologies, real time projects with their architecture /design, multiple procedure of huge volume data ingestion, basic data lake creation etc.